
Paths to Protection is a blog series exploring the many ways you can help create a world where animals live free from cruelty and suffering. Each installment highlights a different way to give, so you can choose the path that’s right for you—and right for the animals you care about.
The way we use and think about money is constantly evolving, and cryptocurrency is one of the most exciting examples of that change. Beyond investment potential, digital assets can be a powerful way to support World Animal Protection and create lasting change for animals around the globe.
Let’s explore cryptocurrency, why donating it can be a smart and impactful choice, and what’s new in 2025.
Cryptocurrency 101
Cryptocurrency is a type of digital or virtual currency that uses cryptography for security. It operates independently of any central bank or government and runs on blockchain technology—a decentralized, secure ledger that records transactions across a network of computers (called nodes).
Instead of relying on banks, transactions are verified and added to the blockchain by participants through processes like mining, where powerful computers solve complex mathematical problems. This structure makes cryptocurrency unique, transparent, and accessible worldwide.
Streamlined Giving
World Animal Protection partners with FreeWill to offer a free, secure Crypto Donation Tool. This simple platform lets you donate your cryptocurrency, tell us your gift intention, and request a tax receipt in just minutes. Once you complete the process, we’re automatically notified—so you can focus on the impact of your gift, not the paperwork.
Global Accessibility
One of the most powerful features of cryptocurrency is its global reach. While traditional currency donations across borders can involve fees, delays, and red tape, cryptocurrency transactions are fast, low-cost, and work anywhere in the world.
Tax Benefits
In the United States, the IRS treats cryptocurrency donations like gifts of property or stocks. That means:
- If you donate appreciated cryptocurrency you’ve held for more than one year, you may qualify for a tax deduction for the fair market value at the time of the gift—while avoiding capital gains tax.
- If you’ve held it for less than a year, you can still deduct the lesser of cost basis or fair market value.
What’s New in 2025
Crypto donations remain a non-taxable event, but new IRS reporting rules are rolling out. United States exchanges and brokers now issue Form 1099-DA for certain transactions, making tax documentation clearer for donors. Plans to expand cost basis reporting are set for 2026. While proposed rules requiring DeFi platforms to report were repealed, you are still responsible for reporting your own gains.
Transparency You Can See
Because cryptocurrencies operate on public blockchains, every transaction is recorded and verifiable. This transparency means you can confirm your donation reached us, giving you confidence that your gift is being put to work protecting animals.
Why It Matters for Animals
When you give cryptocurrency, you’re not just making a donation, you’re joining a movement for animals in a modern, innovative way. Your gift helps us respond to disasters, rescue animals from cruelty, and advocate for stronger protections worldwide.
To learn more, visit our dedicated cryptocurrency page. You can also email our team.
Before donating cryptocurrency, please consult with a qualified financial advisor or tax professional for personalized guidance based on your individual circumstances.