Burger King and Tim Hortons commit to improved chicken welfare
The announcement made today by Restaurant Brands International (RBI), the parent company for these two iconic brands, will positively impact the welfare of millions of chickens
The commitment by Burger King and Tim Hortons includes a move to chickens bred to have fewer health problems, more space for birds to move around, better lighting, improved litter quality and enrichments like perches so the chickens can express more of their natural behaviors.
The commitment also states that RBI will be working with animal welfare experts to achieve these changes by 2024.
Good for animals, good for business
Burger King and Tim Hortons are the latest in a growing movement reflecting a change in consumer demand for more humanely produced goods. As consumers learn more about the inhumane conditions and suffering that factory-farmed animals endure, they are demanding more humanely produced goods, which is changing what we buy in restaurants and on supermarket shelves.
At the end of 2016, Compass Group USA, Aramark and Panera Bread became the first major North American brands to announce that they are working with their suppliers to commit to healthier, slower-growing chickens.
Change for chickens
Right now, billions of chickens raised for global consumption live in dark, barren sheds. Bred to grow so fast their bones and hearts can’t keep up, they suffer painful lameness, sores and other health problems.
We are challenging other major fast-food chains to follow Tim Hortons, Burger King and other industry-leaders to take a step forward in improving the lives of chickens in their supply chains.
Learn more about our Change for Chickens campaign and how we’re working to improve the lives of billions of chickens suffering in industrial farms.